Just as a spider weaves a web to catch its prey, so do Krengel Web designers weave together our client’s design preferences into a strategic interactive experience to attract the intended target audience. Many factors are considered when determining the best overall design approach to an individual web project, including:
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- Site map development
- Wireframe layouts
- Existing branding standards
- Color palette preferences
- Copywriting tone
- Page load time
- Ease of navigation
- Style sheet preferences
- Search engine optimization
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- Availability of multimedia assets: audio/video/etc
- Stock vs custom photography
- Accommodating the addition of future content
- Ability to update existing content
- Taxonomy (organizing and classifying content into parent/child relationships)
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- HTML
- CSS
- Javascript
- Flash
- Flex
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Adobe Creative Suite
- Photoshop
- Illustrator
- Indesign
- Acrobat
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Many of the today’s general Internet users (and your potential customers) will “judge a book by its cover”. Companies today invest millions in back-end database-driven web development, yet do not get users beyond their cover because of basic design flaws.
You have a story to tell. Let’s create a happy ending together.